Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury
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Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury
di - 2026-03-18
Edizioni Bocconi University Press
ISBN 9791280623805
Delivering the dream. Cultural relevance, product desirability, customer engagement: strategy and execution for fashion and luxury